Taking a good picture of your work is crucial if you are seriously thinking about promoting and expanding your business. As simple as you may think it is, there are a few very important rules you always need to follow to make sure your pictures stand out from the crowd of other posts online!
Today we are going to introduce you to 5 key rules you should follow in order to make sure the pictures you are taking showcase your best work and make you stand out.
You may think something so obvious isn't worth mentioning, but it's so easily overlooked! This a blurry camera lens is one of the most common mistakes we come across when you are asking us for feedback on your work or your Instagram profile. Very often, lash artists are so focused on good angles, great lighting or their gorgeous lash set that they forget to clean the camera. As a result, you end up with cloudy, blurry pictures, and let's be honest no one likes to look at these! So from now on before you take any picture always remember to wipe the lens!
2) BAD LIGHTING
The second most common mistake is bad lighting. What can I say, if you want to take a good quality picture, you have to invest in a good light! The Glamcor light is one of the best available products on the market at the moment, which not only helps you to take sharp pictures after your treatment thanks to 5 light intensity settings and adjustable arms, but also is the only light recommended for eyelash technician for everyday work, so if you don’t have one already, you should certainly start planning your next order!
3) INCORRECT PLACING OF THE LIGHT
In order to make a good quality picture you not only have to invest yourself a good light but also have to understand how to set up the light so your photos are always clear and bright. To take a good picture you have to remember to light the area you will be photographing e.g. if you are planning on taking pictures of one eye only, then what you need to pay attention to is focusing all the light on the eye you will be taking pictures of. If you are thinking of taking pictures of the whole face, then you have to make sure the whole face if well lit.
4) PAY ATTENTION TO THE DETAILS
Not paying attention to the finer details is another very common mistake we come across when scrolling down different Instagram accounts. Even professional brands happen to make this kind of mistake. I know that as a lash technician you want to make sure that the lashes you just did look spotless on the picture, but before you press the capture button, make sure that everything around also looks perfect - even the most beautiful lashes will fade if you left untidy brows, spots or uneven make-up. When it comes to pictures, perfectionism is a must ;-)
5) ANGLES YOU ARE TAKING PICTURES FROM
Taking the picture from the right angle can create the illusion of depth and makes photos more memorable and eye-catching. It also makes the image stand out since most mobile pictures are taken straight on. The golden rule you need to remember when taking a good quality eyelash extension picture is to ask your clients/models to look straight ahead and not into the camera so the pupil is always in the middle of the eye. This means that when you are moving the camera to find the right angle, your client/model eye stay still in the right position This is also especially important for full face shots - if your client is looking into the camera, you will end up with a cross-eyed effect!
I hope all of these steps help you on your journey to put up beautiful photos of your work. A lot of this is all about training your eye, so make sure to look at the work of other eyelash technicians frequently and take lots of before and after photos! Don't forget to have a bit of fun while taking these amazing pictures of your beautiful work, smiley eyes are much more desirable!